Introduce eSignatures to your sales process to make it more efficient and avoid the most common bottle necks for your customers to say “Yes”. Continue to read and learn more about eSigning, the legal aspect of it and what to think about before introducing eSigning to your sales process.
Why Should We Introduce eSignature (electronic signatures) Into our Business?
Getting all parties to put their signature on a document is often one of the biggest bottle necks when closing a deal. In some cases, you need to have the contract signed by multiple parties in-house before scanning it to be sent to the recipients where the same scenario often arises. After the contract has been sent you often end up in the Valley of Death, where you have no control what is happening with the deal on the customer side.
I had two competing contracts containing more or less equivalent offerings. Had any of them just offered e-signing I would have chosen them straight away to avoid all the hassle of printing, scanning and signing. - A frustrated Samir Smajic, CEO GetAccept
One of the most common complaints from B2B sales reps today is that the active sales time is reduced when you implement too many sales tools that only aims to give management reporting. e-Signing has been shown to have the opposite effect. Recent studies show that companies implementing eSigning has increased the annual turnover by 3%. Read the study from Aberdeen Group, From Lead to Close: Best-in-Class Sales Acceleration Techniques that Win
|Yes, electronic signatures are legally binding in the United States and many countries around the world.|
Is it Legally Binding?
The simple answer to the most common question is YES, eSignatures are legally binding. In the end, the evidence in a dispute when using e-signing is a big advantage compared to handwritten pen-to-paper signature. You are welcome to have a talk with us to find the right level security for your industry and specific case. Are you still curious about the law and security behind eSigning feel free to dig deeper here .
How Will the Customer React?
eSigning has been around for a long time but it's only recently it has started to become a standard in the business world. One of the most common causes for concern when eSignatures are to be implemented is the customer experience, how will the customer embrace eSigning? The fact is that recipients usually appreciate eSigning, since it saves time and it´s simplicity leads to faster decisions. When introducing eSigning, it is important to inform recipients about how the process looks like and what will happen when they sign. Also make sure that your eSigning tool guides the customer clearly through the eSigning process. A recommendation is to send a document to yourself in order to see the signing process from the other side. Try this for free with GetAccept
Ask yourself how good friends you are with the printers and scanners at your office, usually you do everything you can to avoid them =)
eSigning is Just a Part of the Solution
To become succesful in sales it's important to have a process where it's easy for a customer to accept your offer. Sales Benchmark Index recently did a study of B2B sales reps that shows that 60% of all created business opportunities ends up in stage of neither won or lost deal. Your competitor isn't your real competition: Status Quo is. With the takeaways from this study we will in a short while publish a new blog post on how you can ensure that your deals don't end up in The Valley of Death and how you can close more deals by using The GetAccept Way!